Sunday, November 21, 2010

Glory Hole Los Angeles 2010

of design and designers


"The mica is not difficult to design beautiful things, is to prevent the other sputtanino you ..." Marcel Just, the head of the studio where I work, he explains his view of the design before the proposal received by the graphics just about to enter the market one of our project. The draft in question was indeed a reprehensible example of advertising image produced by a few innocent employee, who has obviously had to improvise chart to save two cents from their boss. The result is that a significant design project is badly damaged in the bud for the same sample and the failure of two children dressed in the 60s that should encourage their peers to buy at least through an image disturbing. Difficult to give wrong Marcel. Marcel
But what would he think if he knew of design in Italy, still considered by many (wrongly, I would say) the home of creativity, industrial design studies themselves do not exist or so, and the environment of product design is composed entirely of professionals, who are among a restructuring of flat and the other, they find the time to draw two sinks or at least a set of dishes. The only exceptions are some university professor, than relying on the academic salary is pursuing a personal study to park a couple of interns at a time. You will understand that the world center of design.
Marcel if he knew what would he think that in Italy the permanent contract no longer exists, replaced by the flexibility of external support, shameful example of how politics can make a generation of professionals in the precarious life. Maybe Marcel would have to think of Frank, one of our senior designer, that the threshold of forty years has decided to resign to make the self-employed, with two young daughters and a mortgage. Perhaps, as Frank does not look like an inconsiderate, where there is more respect for the professionals, there are more opportunities? Perhaps Marcel
concerns the graphical unworthy, and would feel better.

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